I developed this site design as a case study for a retail website that I came across while shopping for water purifying systems. I felt the website needed an updated user experience, a little marketing muscle, and a fresh, clean look (pun intended).
Note: This design was just a case study and is not a live site.
![](https://cdn.myportfolio.com/58431633-154d-422a-843f-54d0c79570f6/77fafa2f-d6d9-4fab-845b-95cfe45c90ce_rw_1920.png?h=a054534f151f3780430fdc586a788d74)
The Process
This is a sketch I did in the research phase of this project. I come from an art background so I still find favor in this style of lo-fi prototyping. Sketching allows me to quickly explore my ideas at a raw level.
This is a sketch I did in the research phase of this project. I come from an art background so I still find favor in this style of lo-fi prototyping. Sketching allows me to quickly explore my ideas at a raw level.
![](https://cdn.myportfolio.com/58431633-154d-422a-843f-54d0c79570f6/9db409ca-539a-4420-aa9d-d4855cb7e264_rw_1200.jpg?h=c1a75d36923e276de25a67f8b4d53fa1)
The Design
![](https://cdn.myportfolio.com/58431633-154d-422a-843f-54d0c79570f6/db4fdf15-d876-4adc-b0c0-eeec005e971a_rw_1920.jpg?h=238f3decd333c0c88b16bf0a8731480f)
![](https://cdn.myportfolio.com/58431633-154d-422a-843f-54d0c79570f6/30c182d0-61aa-491f-b894-584c099b1dac_rw_1200.jpg?h=a43429f56442b6ca5a6a08d634318941)