This is the 2018 model year catalog for TAHOE Sport Boats — a brand under the Bass Pro Shops umbrella. This book is used by sales associates worldwide to assist customers in their boat-buying process. TAHOE is a sport boat brand with a family-friendly, versatile approach. I art directed and worked on the design of this book as well as planned, organized and art directed the photoshoots that took place for each boat in the lineup in order to get all the content needed not only for this catalog but also for all marketing materials.
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